Ecommerce SEO in Ipswich QLD
Ecommerce SEO services in Ipswich
An online store can sell all over Australia, but only if shoppers can find it. We help your category and product pages show up when people search for the things you sell.
Based in Ipswich and working with online stores wherever they sell.
Example store
Simplified
How Google reads your store
Home page
↓
Shirts
Boots
Gloves
↓
Product
Product
Product
Product
Product
Product
A clear structure helps Google find every product and work out which page to show for each search.
Why it matters
Common ecommerce SEO problems we fix
Online stores run into the same handful of search problems. Here is how we deal with each one.
The problem
Category pages with no words on them, just a grid of products
The fix
We add short, useful copy so Google knows what each category is about and who it is for.
The problem
Product pages that use the maker’s description word for word
The fix
We rewrite your key products so they are unique and answer the questions buyers ask.
The problem
Filters that create thousands of near-copies of the same page
The fix
We set up canonical tags and indexing rules so Google spends its time on the pages that matter.
The problem
Slow pages, especially on phones
The fix
We find what is slowing the store down, then fix it or tell your developer exactly what to change.
The problem
Old and sold-out products that lead to error pages
The fix
We redirect or keep those pages so you hold on to the traffic they have already earned.
What’s included
What’s included in our ecommerce SEO
Every ecommerce SEO campaign covers these four areas. You also get regular reports in plain English and no lock-in contract.
Category pages
Category pages often bring in the most search traffic for a store. We match each one to what shoppers search for and give it the copy and links it needs.
Covers: keyword research, page titles, intro copy and internal links
Product pages
We improve the titles, descriptions and images on your key products so they can rank on their own and give shoppers the details they want.
Covers: product titles, descriptions, image alt text and product schema
Store structure
We tidy up how your menus, filters and web addresses fit together, so Google can reach every product without getting lost.
Covers: menus, filters, canonical tags and sitemaps
Technical fixes
We fix the speed, mobile and crawling problems that hold stores back, and keep an eye on broken links and error pages.
Covers: page speed, mobile layout, redirects and error pages
Store platforms
Ecommerce SEO on any store platform
Most ecommerce SEO work is the same whatever your store runs on. Each platform has its own settings and limits, so we work within them. If a change needs a developer, we write down exactly what to do.
Shopify
WooCommerce
BigCommerce
Wix
Squarespace
Magento
Using something else? Ask us and we’ll tell you what can be done.
How it works
Our ecommerce SEO process
Four steps, starting with a free look at your store.
01
Store review
We look through your store, your best sellers and the stores ranking above you.
02
Keyword map
We match shopper search terms to your categories and products, one per page.
03
Fixes and content
We fix technical problems first, then improve your most valuable pages.
04
Reports
You get plain-English reports, and the plan shifts as the numbers come in.
Timing
How long ecommerce SEO takes
About 3 months
for early changes, such as pages being found and ranking higher
6 to 12 months
for stronger growth in visits and sales from search
Google decides its own results. No one can tell you in advance where you will rank or how much you will sell, and your prices, stock and competitors play a part too. We focus on the work that gives your store its best chance.
Questions
Questions about ecommerce SEO
Something else on your mind? Call 0485 008 005 or fill in our contact form.
Do you work on Shopify stores?
Yes. Most ecommerce SEO work can be done on Shopify, WooCommerce and other common platforms. If your platform limits something, we’ll explain what that means for you.
Do I need to rewrite every product description?
No. We start with the products and categories that matter most to your sales, then work down the list over time.
Can you promise more online sales?
No. Google decides its own rankings, and sales also depend on things like price and stock. We work on getting more of the right shoppers to your store.
I sell Australia-wide. Can you still help?
Yes. Ecommerce SEO isn’t limited to Ipswich. We go after the searches your buyers make, wherever in Australia they are.
Will I need a developer?
Not always. Many changes can be made in your store’s settings. When something does need a developer, we write up exactly what has to change.
Am I locked into a contract?
No. Ecommerce SEO runs month to month and you can stop at any time.
Related services
Services to pair with ecommerce SEO
Related service
SEO Migrations
Moving to a new store platform? We plan it to help keep your rankings.
Related service
SEO Audits
A full check of your store, with every fix ranked so you know what comes first.
Related service
Link Building
Links from trusted sites help your category and product pages compete.
Talk to us about ecommerce SEO
Send us a link to your store and a few details. We’ll take a look and come back with a free quote. There’s no obligation.
info@seoipswich.com.au
Monday to Friday, 9am to 5pm